About Us
ZC was born in January 2022 out of a simple realisation:
Gen Z Muslims were being overlooked.
If you weren’t wearing abayas or thobes, your options for faith-based fashion were either bold, Arabic calligraphy or nothing at all.
And let’s be real - not everyone wants their identity broadcasted in big, flashy designs.
Modesty looks different for everyone.
And for many, it’s not just about covering up - it’s about feeling like you belong, wherever you go.
We get it. That’s why we created ZC: a brand for those who want to represent Islam in a way that feels comfortable, effortless, and authentically them.
Why Subtle?
Not everyone feels safe, seen, or understood in traditional Islamic clothing - especially living in a non-Muslim country.
We designed our clothing to blend in, not stand out.
You can wear them anywhere - school, work, out with friends, and even places where Islamic scripting wouldn’t be permitted (yes, even the bathroom).
ZC is more than a brand - it’s a community. A space where faith meets fashion without compromise.
A reminder that your belief is valid, your style is yours,
and your representation doesn’t have to be loud to be powerful.